In 1998, Genus added a crucial string to its bow with the incorporation of Graphic Press. The company itself has over 80 years of print experience and has continued to evolve by implementing the latest design software and equipment. Being in the industry for over eight decades gives a depth of print knowledge, alongside the ability to utilise traditional lithographic print methods and modern day digital printing.
Every industry across the world requires print in one form or the other, and Genus saw how they could help their clients by providing a print service. Manufacturers of equipment needed user manuals, finance and legal companies needed brochures and letterheads, exhibitors needed large format prints and everyone needs business cards printing!